Prom, Evening and  Occasion wear dresses and Ball Gowns in Coventry by appointment only


Hello to all our existing and future customers.  We hope that you are all well.  It has been a pleasure to deliver dresses to so many of you over the last few weeks and we have been pleased to hear that many events are still planned to go ahead over the next few months!


We are happy to announce that we will be reopening on Sat 4th July; Saturdays only over the Summer from 10-4pm for our MASSIVE end of season sale, with many dresses up to half price and some a little more!!

Appointments will be available to book online and you MUST have an appointment, so that we can assure our staff and customers that social distancing guidelines will be observed.  If you cannot see any available appointments, give us a call as we may be able to help you.


You will have sole use of the fitting room for up to ONE HOUR and we kindly ask that you observe this so we can clean the fitting room for the next client.  You may arrive up to 15 minutes early for browsing and you must attend with an adult who can assist you with dressing, as unfortunately we are only able to offer guidance and advice at this very strange time.


We have gloves, masks and hand sanitizer gel available for you to use and our toilet and fitting room are are cleaned thoroughly and appropriately between uses.

We have reconfigured our shop to make browsing and selecting your dream dress a simple, streamlined and safe process and we do ask that you pop gloves and a mask on whilst browsing.  We also have a choice of contact free payment methods available.

Please select a reasonable number of dresses for trying on, no more than 10, as these must remain in storage for 72 hours (or until fully steam cleaned) before being available in the shop again for other customers.

For customers still to collect their dresses, please call the shop to discuss as some dresses are with us and some are with our supply partners awaiting your instructions.  We will also help you book in to collect your dress.

Any other queries, drop us an email or text and we will respond as soon as we can.

Kindest regards

The promiss team xxx



ProMiss Prom dress and ball gown shop is a beautiful dress boutique situated a convenient location in the heart of historic Spon Street, Coventry.  We are so proud to exclusively stock some of the most stunning prom dresses and special occasion wear available, all of which are renowned for their superb quality and choice and all exclusive within Coventry and the surrounding area!!!

Start making your dreams a reality in our stunning dress shop, which opened in 2018, we stock all kinds of gorgeous dresses for any special formal event.  With supportive staff who really care and are on hand to confidently advise you as much or little as you wish, we will help ensure that your Prom or special event (and dress!) is exactly what you envisioned! 

We know that your Prom is a huge deal and we aim to  give each and every client the service they deserve/  Your dress is a big investment, so we offer payment plans, reasonable deposits, Sunday and late night appointments, Pop up Proms at school (contact us) and Prom Parties to name a few (during prom season)! 

We won't sell your chosen dress (in any colour) to any other Prom Miss at YOUR event either so you can be assured of total exclusivity!!! 

Please check out our website to give you some ideas and find regular updates on our social media sites!! 


We sometimes operate on appointments only due to demand.  We keep in touch with our customers in real time on our social media pages so check those out for current opening hours and special offers! We look forward to welcoming you & helping you soon!

43001 navy.jpeg
45030 royal.jpeg
Tiffany prom dresses dimante backless strappy prom
tiffanys logo.jpg
45027 black close up.jpeg
45058 blush rose gold close up.jpeg
45021 best.jpeg
45012 aqua.jpeg

ProMiss Prom Dress Shop: 159A - 160 Spon Street, Coventry, CV1 3BB.  07903 186287.  

  • White Facebook Icon
  • White Instagram Icon
  • White Twitter Icon

© 2023 by Fashion Diva. Proudly created with